Why brand positioning is important for a good naming
A good name is the first step on the path to success for a brand. Of course, reputation, product quality, good customer service, and a well-planned marketing strategy play their…
5 psychology tricks for your ads
What makes a marketing message so powerful? Sometimes science gives us the answer: psychology and marketing have always walked together, and we can't deny that many brands use it to their advantage.
5 impulse factors commonly used in landing pages
Impulse buying happens every day. Every time we go to buy groceries and make a purchase that was not on our list, we become impulse buyers. We behave in this…
How to make good storytelling
In marketing, storytelling can be part of a strategy, in which a brand tries to transform their mission in a more customer-oriented format.
Copywriting services: how they boost your online business
If your calls to action are too weak and the content of your blog posts is not useful for your target, you might need to include some copywriting services in your optimisations list.
Benefits of internal links on a blog
Your priority is still to write useful content, but you cannot forget about the main goal of a blog post: convince your reader to read the next one. And then another one, and another, and another.