Being visible online is critical: it makes no sense building a good website if nobody finds you, because you are obviously investing money and building a reputation for your brand for one reason: get a return on your investment.
We often say if you allocate a low budget, well, you should raise it. Although it is the ideal course of action to take, it is not always materially possible. However, cheap website design platforms can do more harm than good.
Every business needs to communicate on digital media: traditional advertising is slowly dying, and people spend most of their time on the internet and social networks. Everybody knows a good brand reputation online is essential.